Apparently, people sign up to collect particular types of garbage and they drop it off at specified locations or ship it somewhere. I don't know how great of an idea this is, but I guess they're going great if they're making profit...and they must be profiting when they can afford to dole out $1.6M to charity.
They have a website called DwellSmart where you can purchase some of the products they've made out of upcycled trash.
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